BRANDED CONTENT
Produced scripted content for consumer brands, aligning creative direction with campaign objectives and digital performance goals.
Fork to Fit Drink Promo
Developed a short-form commercial promo for 'Fork to Fit's' energy line, 'Fork Fuel.' By drafting a custom script and directing the visual narrative, I delivered a high-impact reel designed to increase product visibility and drive customer engagement via Instagram
Fork to Fit Back to School Promo
Produced a strategic promotional feature for a regional health-food brand, focusing on 'Back to School' seasonal trends. Effectively marketed the program's convenience features through cinematic storytelling, resulting in a polished short-form advertisement for a high-traffic social audience.
HIGH SCHOOL STRENGHT AND CONDITIONING PROMO
Produced a dynamic promotional reel for the JEHS athletic department, focusing on the Strength and Conditioning curriculum. Utilized rhythmic editing and motivational storytelling to drive engagement and highlight the program’s elite training environment.
